The structural shift from ad-hoc charity to hardcoded promote allocation is a mechanic that sidesteps the usual friction. Most giving happens reactively (marathon links, year-end guilt), this model just embeds it into the compensation layer so it compounds with fund performance. The rule of thirds breakdown is probably accurate for most cultural shifts, you dont need unanimous buy-in, you just need the evangelist third to set the standard. One thing I'd be curious about is whether this changes investor selection behavior, like does commiting to Promote Giving actually attract LPs who care about this, or is it netural for most capital allocators.
Great end of year reminder of what matters.
Thank you
Endearing and thought-provoking content as always, thank you for your persistence in writing Nick. Happy New Year!
Thank you Shahrukh, look forward to catching up in the New Year.
The structural shift from ad-hoc charity to hardcoded promote allocation is a mechanic that sidesteps the usual friction. Most giving happens reactively (marathon links, year-end guilt), this model just embeds it into the compensation layer so it compounds with fund performance. The rule of thirds breakdown is probably accurate for most cultural shifts, you dont need unanimous buy-in, you just need the evangelist third to set the standard. One thing I'd be curious about is whether this changes investor selection behavior, like does commiting to Promote Giving actually attract LPs who care about this, or is it netural for most capital allocators.